Art Consulting + Creative Placemaking for
Real Estate Developers
TRANSFORM SPACES, BUILD DESTINATIONS, AND DRIVE ECONOMIC GROWTH: Art Consulting & Creative Placemaking for Real Estate Developers
How does art increase property value for developers?
Strategic art programming and Creative Placemaking are practical tools for developers looking to boost the appeal and market value of a property. Turning ordinary spaces into destinations builds community connection and gives your development a real point of difference.
We work alongside your team from early planning through activation, matching the art program to your project's scale, timeline, and target tenant or buyer, so it functions as part of the investment case, not an afterthought once construction wraps.
- Boost Property Appeal: Turn functional spaces into dynamic, visually engaging environments that stand out in the market.
- Enhance Marketability: Art and placemaking attract higher-paying tenants and contribute to increased occupancy rates.
- Strengthen Brand Identity: Unique art installations help create memorable experiences that differentiate your property and foster brand loyalty.
- Support Economic Growth: By leveraging local creatives and stakeholders, public art boosts foot traffic, feeds the local economy, and draws media attention to your development, with measurable effects on adjacent property value (see Our Approach page for the data).
Frequently asked questions
Is there actual data on public art increasing property value?
Yes. The American Planning Association has found that public art installations can raise surrounding property values by 20 to 35 percent, and research from ArtPlace America shows that public art also drives more foot traffic and economic activity — a direct win for businesses that own or operate commercial property nearby. Looking specifically at murals, a 2025 study of Cincinnati neighborhoods (Jeong & Hu, published in Cities) found murals were linked to significantly higher foot traffic and faster increases in income, rent, and home values between 2010 and 2020, though the researchers note the relationship is correlational and flag a real risk of the same revitalization pricing out existing residents and artists, underscoring the importance of taking a measured, intentional approach to thoughtful art integration for the benefit of the existing community as much as a new one.
Does art actually influence whether someone chooses to lease at a property?
Increasingly, yes. Cortland, one of the largest multifamily developers and operators in the country, reports that design overall — including art — ranks among the top non-price factors renters weigh when choosing a home. It's part of why the company has commissioned murals from regional artists at nine of its properties, moving deliberately away from generic framed prints toward site-specific work.
What's the difference between public art and Creative Placemaking?
Public art is the object or installation. Creative Placemaking is the broader strategy of using art, culture, and community-engaged design to shape how a place functions and feels, toward the purpose of economic well-being.
Does art consulting and Creative Placemaking work for new developments as well as existing properties?
Both, from ground-up planning to activating an underused space in an existing property. When the opportunity exists, it’s always recommended to incorporate art and placemaking early in the development process.
Who we work with
Hospitality Sector
Compelling art in hotels, venues, or multi-family residential elevates and distinguishes your property at first impression, and can demonstrate cultural relevance and support for the creative economy.
Architects + Designers
Consider EMROSE your behind-the-scenes art partner for procurement, specification, and vendor management on any project, residential or commercial. We source, specify, and manage art so it integrates cleanly with your design and timeline.
Real estate Developers
EMROSE projects partners with developers to create distinctive, art-infused environments that elevate property values, attract tenants and foot traffic, and strengthen your brand to ensure long-term success.
Community
Cultivate meaningful connections, promote pride of place, and amplify the unique character and identity of your community through community-engaged art. EMROSE projects offers public art consulting and Creative Placemaking facilitation and activation to drive positive impact at the local level.
Corporate + Commercial
Discover the power of art to amplify your brand identity and improve employee engagement. Whether branded, custom, curated, or a combination, EMROSE develops purpose-driven corporate art programs that eclipse decoration.
Wellness
In hospitals, fitness studios, and spas, art does real work. It can lower a patient’s stress response, ease a workout, or make a waiting room feel different in the body. EMROSE projects curates evidence-based, biophilic artwork for well-being that supports the outcome your space is already built for.